A law firm grew qualified consult requests by 67%
Atlas Hukuk struggled to grow in Legal with scattered channels and weak measurement. After Tecrube unified tracking, campaigns and sales follow-up, they reached 67% more consults. This story walks through the challenge, solution, timeline and measurable outcome.
Key metrics
67%
more consults
39%
fewer empty meetings
28%
lower CPL
Story highlights
- Starting point: Broad keywords brought cheap but low-quality leads. Lawyers spent time on unfit matters…
- What changed: Tecrube built intent search groups, service landings and scored WhatsApp/e-mail follow-up. Unfit leads were fi…
- Measured impact: 67% more consults, plus 39% on a second KPI.
- Team impact: ops simplified and decisions moved into one panel.
Delivery journey
Four steps from discovery to proof
Every case study follows the same discipline: clarify measurement, set up, optimise, prove the outcome.
Discovery & measurement
Accounts, conversion points and Legal goals were mapped; leaks were found.
Setup
Channels connected, tracking fixed, campaigns and automation rules launched with approval.
Optimisation
Winning creatives/products scaled; under-threshold spend was capped or paused.
Measured outcome
67% more consults and 39% confirmed growth; the team returned to product and sales.
Challenge
Broad keywords brought cheap but low-quality leads. Lawyers spent time on unfit matters. The team spent hours on weekly reports without clear channel-level ROAS/CPA. In Legal, late optimisation meant wasted spend and missed demand.
What we did
Tecrube built intent search groups, service landings and scored WhatsApp/e-mail follow-up. Unfit leads were filtered automatically. Tecrube gave Atlas Hukuk control with approved actions, automated budget rules and creative health signals. Sales and marketing began sharing the same scores.
Outcome
Consult appointments rose and empty meetings per lawyer fell. Budget shifted to profitable practice lines. Within the measurement window they saw 67% more consults; decisions shifted from guesswork to the panel.
We no longer chase every form — matters with real potential arrive.
Modules used
Key takeaways
- In Legal, clarify measurement before scaling budget — cost drops faster.
- Keeping unapproved spend off raises both trust and speed.
- When lead or order scores connect to sales, channel debates end and results start.
Make the next story yours
Apply the same method to your channels
Start free — unify tracking, campaigns and sales follow-up in one panel. No card required.
Frequently asked questions
Short answers on timing, channels and how to get a similar outcome.
This example used a ~28% measurement window. Setup usually finishes in days; early signals appear sooner and stable metrics settle within a few weeks.
Modules listed at the bottom of this page. Google, Meta, LinkedIn, TikTok, WhatsApp or e-mail are combined as needed.
Create a free Tecrube account and connect your channels. Tracking, campaigns and automation rules are set up — or start with a demo.
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