Business Profile tools

Google Business Profile locations (title, phone, website, hours, category, address, description) with a missing-info audit per location. Read only.

This tool takes no parameters.

Reviews of one or all locations for the last N days (rating, text, reply status) plus average rating. Read only.

Draft polite replies for unanswered reviews at or below max_rating (default 3 stars). Nothing is published; show drafts to the user and call reply_gbp_review for the ones they pick.

Listing insights for the period: impressions (search/maps), website clicks, calls, direction requests, conversations, bookings; per location and totals. Read only.

Side-by-side local picture: Business Profile insights, Google Ads local campaign spend/clicks/conversions and Search Console organic clicks (city queries). Each source reports honestly if not connected. Read only.

Photos and videos on one or all Business Profile locations: placement category (cover, profile, exterior, interior, team…), Google URL, size, views, plus a count per category and the key slots that are empty. Read only.

Everything about one Business Profile location: title, address, phones, website, description, categories, regular hours, the services list, Google Maps link, place id and the direct 'write a review' link. Read only.

Search Google's Business Profile category list by name (e.g. 'dentist') and get category ids (categories/gcid:…) for update_gbp_categories or gbp_create_location. Read only.

Search terms people used on Google Search and Maps before the listing appeared, with monthly impressions, for a location. Read only.

Local posts already published on a Business Profile location, newest first: post id, type, text, state, call-to-action and link. Use the id with gbp_update_post or gbp_delete_post. Read only.

Verification methods Google offers for a listing (postcard, phone call, SMS, e-mail, instant), past and pending verifications, and whether the account already manages it. Read only.

Update a location's phone and extra phones, website, regular hours, special (holiday) hours, description, title or storefront address (unspecified address parts are kept). Categories are changed with update_gbp_categories. Preview shows field, old and new value; applied directly when the user asks.

Write tool: the call first produces a preview; the change reaches the platform only after you approve it.

Publish a reply to a review (text the user dictated or approved from draft_gbp_review_replies). Posted directly when the user asks.

Write tool: the call first produces a preview; the change reaches the platform only after you approve it.

Publish a Business Profile post (update, event, offer or alert) to all or selected locations. Posted directly when the user asks; the result shows what was posted.

Write tool: the call first produces a preview; the change reaches the platform only after you approve it.

Change a location's primary and/or additional categories. Names are resolved against Google's category list (ambiguous names return the candidates instead of guessing). Preview shows old and new categories; applied directly when the user asks.

Write tool: the call first produces a preview; the change reaches the platform only after you approve it.

Add one or several photos or videos (source_url / source_urls) from public URLs to one or more Business Profile locations with a placement category (cover, profile, exterior, interior, product, team…). Uploaded directly when the user asks; the result shows what was added.

Write tool: the call first produces a preview; the change reaches the platform only after you approve it.

Start connecting Google Business Profile: returns a one-time authorisation link the user opens (same flow as connect_account). Nothing is connected until the user signs in.

This tool takes no parameters.

Write tool: the call first produces a preview; the change reaches the platform only after you approve it.

Create a NEW Business Profile listing (a new business on Maps/Search). Created directly when the user asks (the result shows the listing) and still needs verification (gbp_verification_options) before it appears.

Write tool: the call first produces a preview; the change reaches the platform only after you approve it.

Start verifying a listing with one of the methods from gbp_verification_options. Approval item; Google then sends a code, entered with gbp_complete_verification.

Write tool: the call first produces a preview; the change reaches the platform only after you approve it.

Complete a pending verification with the PIN Google sent (postcard, SMS, call or e-mail). Approval item; the PIN is masked in the preview.

Write tool: the call first produces a preview; the change reaches the platform only after you approve it.

Add, remove or replace services in a location's Services list (free-form name or Google's predefined service id, with optional description and price). Preview shows the old and new list; applied directly when the user asks. The current list is in gbp_location_details.

Write tool: the call first produces a preview; the change reaches the platform only after you approve it.

Read or set the social media and appointment links on a Business Profile (Instagram, Facebook, X, LinkedIn, YouTube, TikTok, Pinterest, WhatsApp, appointment). Without links/remove it only reads; changes are applied directly and the result shows old and new links.

Write tool: the call first produces a preview; the change reaches the platform only after you approve it.

Edit an already published Business Profile post in place (text and/or call-to-action button) without deleting it. Applied directly when the user asks; the result shows before → after.

Write tool: the call first produces a preview; the change reaches the platform only after you approve it.

PERMANENTLY delete a Business Profile post. Only call it when the user explicitly asked for it; it is applied at once and cannot be undone.

Write tool: the call first produces a preview; the change reaches the platform only after you approve it.

Move a photo already on the profile to another placement category (cover, profile, exterior, interior…) in place, keeping its views and history. Applied directly when the user asks; the result shows before → after.

Write tool: the call first produces a preview; the change reaches the platform only after you approve it.

PERMANENTLY delete a photo or video from a Business Profile. Only call it when the user explicitly asked for it; it is applied at once and cannot be undone.

Write tool: the call first produces a preview; the change reaches the platform only after you approve it.